Brain Vomit #15 Disruption

You bought a bike, you are stoked! It’s super fast, it’s light, you love it. You paid a lot of money for this bike. You better get your money’s worth. You ride this bike all the time, at least all of your free time and you can’t wait to ride it again once you rest. One day you have an accident on the bike, something dumb, something minor. You find out your bike frame is damaged. Since you bought this thing new you expect the warranty to cover it. You contact the bike shop, the bike shop contacts the manufacturer and they say something like “This was caused by an accident, this is not a warranty issue. However, we can sell you a crash replacement at a discount”. You decide to buy the crash replacement. The shop takes your old bike they cut it in half and dump it in the trash so it doesn't end up on the road again. This is wasteful and it drives me insane. For now, carbon fiber is not recyclable. But it can be repaired and reused many times. Carbon repair is sometimes brought up as an option but a lot of these shops that are now owned by the brand they sale, are incentivized to sell as many bikes as they can. Profits come before customers. A lot of these bikes get discarded with minor damage. This system is working for the big brands because there isn’t a better option. I see this as a problem and I’m doing something about it. Waste and overconsumption are killing this planet. I believe there is a better option where we can have our cake and eat it too. We can enjoy the things we love without polluting our environment. The Bicycle industry doesn’t have to be a part of the system that benefits from overconsumption but a leader in the quest for a better world.